In what ways is audio content evolving?
I was skeptical at first about voice-based analytics — I thought most people don’t want to be “analyzed.” But the potential is huge, especially for understanding needs that customers themselves struggle to articulate. Voice reveals hesitation, discomfort, excitement — things that surveys miss.
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Yes — as described in the piece https://thegadgetflow.com/blog/listening-at-scale-how-smart-audio-tech-is-transforming-brand-communication/ smart audio tech can process thousands of voice interactions automatically while preserving emotional nuance. Companies get patterns: where users get stuck, what wording triggers enthusiasm, what prompts frustration. That kind of feedback is raw, honest, often more revealing than anything typed.